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Influencing People:

Knowing People

Perceptions

Individual Maps of Reality - Ways In Which We Perceive the World

by Vadim Kotelnikov, Founder, The first-ever BUSINESS e-COACH for Innovative Leaders, 1000ventures.com

"The state of your life is nothing more than a reflection of your state of mind."  - Wayne W. Dyer

 

Myers-Briggs Type Indicator (MBTI)

Perception: What You Pay Attention To

Senser (S)

Intuiter (N)

The 5 senses

Intuition (the 6th sense)

Practical, facts

Theoretical, insights

Present, what is real

Future, what could be

Using established skills

Learning new skills

Utility, step by step

Novelty, radical change

Related Chapters of the Business e-Coach:

Taking Different Perceptual Positions

The 22 Immutable Laws of Marketing: The Law of Perception

Perception Defined

How we generate information about the world is perceiving.

"When new information is compatible with your knowledge structures it is accepted, when it does not mesh with your pre-conceived ideas or past experience it receives little consideration, is distorted or ignored."

Connecting with Senses

People have three basic methods of perceiving the world around them:

  • Visual (see the world)

  • Auditory (hear the world)

  • Kinethetic (feel the world).

Individuals have different preferred ways of thinking and communicating their experiences - some express themselves in pictures, others talk about how things sound to them, and others speak about how things feel. If you want to connect with your target customers, you have to figure out which sense they favor...More

 

 

Bibliography:

  1. "Thinking Outside the Comfort Zone", Jerry Sentell, 2003

  2. "Selling with NLP". Kerry L. Johnson, 1993

 

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