Competitive Advantage: Manufacturing Strategies Used by US and Japanese Companies (free Business e-Coach)

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Sustainable Competitive Advantage	Competitive Advantage: US versus Japan Manufacturing Strategies Used by US and Japanese Companies

By Ten3 East-West

Comparative Strengths & Advantages:

United States - where markets and technologies undergo constant and rapid changes
Japan - where technologies are relatively stable and making incremental improvements is the basis for advantage

GOALS	STRATEGIES
GOALS	US Companies	Japanese Companies
Making Things Better	CAD/CAM and rapid prototyping to enhance product design and manufacturability Statistical control of processes, zero-defects, and vendor quality programs	Group technology, good condition and proper placement of equipment, smaller manufacturing units, and quality circles Statistical control of processes, zero-defects, and vendor quality programs
Making Things Cheaper	Job enlargement programs Automation and robotics	Value analysis Standardizing products Reducing lead and cycle times
Making Things Faster	Robotics Flexible manufacturing systems (FMS) Relocation of facilities Improved labor-management relations	Continuous reduction of lead and setup times Equipment maintenance Supervisory training Broadening of worker's jobs
Being More Agile*	Technology Process flow improvement Quality management Cross-functional communication improvements	Considering agility as an integral part of quality and delivery capability; a by-product of action programs to improve these areas
New Product Development	Moving ideas sequentially (vertically) through functional areas	Development by cross-functional product development teams; integration of all ideas in the early design stages, thus reducing time and cost, and optimizing the overall manufacturing process

* - the ability to introduce faster new products and designs and respond quickly to changing customer demands; the area in which Japanese companies maintain the largest competitive lead over US and European firms

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