Two Kinds of Motivation

• Attitude Motivation - addressing people's thinking and feelings

• Incentive Motivation - providing a reward to a person or a team for their activities or results

Both types are at their most effective when both are at work.

Five Golden Rules for Successful Incentive Contests¹

1. Everyone must have a chance to win

2. Time the incentive system carefully

3. Decide exactly what the scheme should achieve

4. Give tangible prizes

5. Ensure the scheme is fully understood

Recognizing a Well-Done Job: Forms of Renforcement²

• Create a greater autonomy: this communicates trust and conveys a sense of additional responsibility

• Increase visibility within the organization: recognize publicly the good work of someone

• Showcase success: give special recognition - in could be an award, or you can let the employees themselves showcase their hard work and special accomplishments by asking them to present a special case study at a prestigious management conference or leadership meeting

Be Creative With Incentives²

• Be flexible with employees - flexibility is the most requested perk on the job

• Motivate without money: post a thank-you note on an employee's office door, hold morale-building meetings to celebrate success, assign a parking spot for an entire month,...

• Walk the talk: be the role model for what you expect in others, convey your enthusiasm and remind others that problems can be overcome, express your optimism and faith in the team, concentrate on small, but significant wins, not just the big success, make work fun and celebrate a lot!

Related Chapters of the Business e-Coach:

Reward System

Attitude Motivation