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Venture Management:

Entrepreneurial Leadership

Volatility Leadership

Leading in the Rapidly Changing Business Environment, on the Edge of Chaos

Main source: "Leading on the Edge off Chaos", Emmet C. Murphy and Mark A. Murphy, 2003. Executive summary by GIVIS

"Everything depends upon execution; having just a vision is no solution."  - Stephen Sondheim

 

To Lead in Volatile Times You Must:

  • learn to stay ahead of the volatility curve and its inherent dangers

  • learn to manage rapid upturns as well as downturns

  • learn to anticipate and prepare for volatility

  • distinguish patterns and order amidst chaos

Ten Volatility Leadership Best Practices

Managing the Challenges of a Volatile and Chaotic Economy

  1. Make hast slowly: Leadership intelligence is more important than ever - move with greater speed and precision than ever before, but take time to think.

  2. Partner with customers: Now, more than ever, customer satisfaction and retention are critical to success. You must partner with your customers, reconnect with them to create a shared future that is more secure than either could have built alone.

  3. Build a culture of commitment: Build and preserve a culture of commitment, one where employees passionately pursue your organization's cause and mission. Strengthen your culture by providing strategic alignment, creating a shared sense of purpose and aligning rewards and incentives appropriately.

  4. Put the right person, in the right place, right now: Create a high-performing team with a wide range of talents - assemble and align the right collection of talent to face the challenges that lie ahead. Invest your human capital to maximize individual, team and organizational success.

  5. Maximize knowledge assets: In the new economy, your organization's ability to harness and maximize knowledge plays the dominant role in creating competitive advantage. You must learn to identify, mobilize, and create knowledge assets to boost the value of your organization's intellectual capital.

  6. Cut costs, not value: While managing costs, don't cut the muscle along with the fat. Progress means moving resources from low-value to high-value uses. Reduce expenses while protecting and enhancing the value of your business.

  7. Outposition your competitors: Build and leverage your organization's unique competitive dimensions - in a rapidly changing and increasingly competitive business environment, success goes to those who can understand and develop sources of distinctive competitive advantage.

  8. Stir, don't shake: Manage stress without loosing your competitive edge - reduce anxiety and inspire hope by stirring employees to higher levels of achievement, not shaking them with fear and negativity.

  9. Cut through the noise: Get your message through the "noise" that rises in tandem with volatility and chaos - without the ability to communicate effectively, a leader's other skills are worthless.

  10. Focus or fail: Stay focused and on track - follow a carefully structured process that would focus your energies while highlighting and prioritizing high-leverage opportunities for success.

Related Chapters of the Business e-Coach:

Venture Management

Entrepreneurial Leadership

Moving With Speed

Why Volatility Leadership?

We are living if the new economy characterized by rapid unpredictable change and volatility. Volatility and chaos aren't bad or good - they are just realities. While associated with strife, hardship, and discontent, volatility and chaos are also synonyms for fundamental change, breakthroughs, discoveries, and optimist. "In this new world, leaders must anticipate, rush to think, reach out, build enduring bonds with customers and stakeholders, and get comfortable with leading at the edge of chaos."1 To guide your organization through volatile times, you must learn how to see the patterns in chaos and take charge, learn how to act boldly to safeguard your organization and lead it to a brighter future, and to alter your strategies to prepare for whatever the world may bring next.

Ten Volatility Leadership Best Practices

The below ten critical elements provide a process of stabilization that will help you harvest the benefits of the rapid change brought about by the volatile times, reduce the risk of volatility and the likelihood of crisis:

  1. Make hast slowly

  2. Partner with customers

  3. Build a culture of commitment

  4. Put the right person, in the right place, right now

  5. Maximize knowledge assets

  6. Cut costs, not value

  7. Outposition your competitors

  8. Stir, don't shake

  9. Cut through the noise

  10. Focus, or fail

"While the individual strategies provide proven solutions to specific challenges, their greatest value lies in the integrated protocol for leadership created by their fusion - a whole greater than the sum of its parts."1

 

 

 

Bibliography:

  1. "Leading on the Edge off Chaos", Emmet C. Murphy and Mark A. Murphy, 2003.

  2. "It's Not the Big that Eat the Small... It's the Fast that Eat the Slow", Jason Jennings and Laurence Haughton, 2000

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